Deborah Mary Sophia and Praveen Paramasivam
SAO PAULO (Reuters) – U.S. consumer spending on online shopping could reach $ 1 trillion this year, thanks to changes driven by the epidemic, Adobe Analytics report said Tuesday.
The forecast represents a 13% increase from 2021 and will cost a total of $ 1.7 trillion in the two years leading up to the 2020 Govt-19 crisis.
“Epidemic is an important moment for e-commerce. It has not only accelerated growth in almost two years, but has also affected the range of products that consumers want to buy online,” said Vivek Pandya, Chief Analyst at Adobe Digital Insights.
The cost of online groceries has skyrocketed, rising 7.2% last year, and after doubling in 2020, consumers have longed for the security and convenience of home delivery.
This confirms its position as the best type of electronics in online shopping, compared to the moderate growth for clothing.
“E-commerce is being redesigned through grocery shopping, which is a business with low discounts compared to brands such as electronics and clothing,” said Patrick Brown, Adobe’s Vice President of Development Marketing.
The forecast for 2022 is supported by signs of strong consumer demand, even as commodity prices rise.
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