general 2023 Marked by 50 years since the birth of hip-hop. on the platform Spotifythe music genre is the second most popular in the app, with growing popularity 68% in consumption over the past three years globally. According to the application, the Ciara appears in ninth place in order of 10 states The most consumed of this type in the country.
First, São Paulo comes out on top as the largest consumer of this type. Next, the state of Minas Gerais appears in the ranking.
Countries most streamed hip-hop music on Spotify in Brazil in 2023:
- Sao Paulo
- Minas Gerais
- Rio de Janeiro
- Parana
- Rio Grande do Sul
- Santa Catarina
- Bahia
- Federal District
- Ciara
- Goyas
Brazil is among the largest consumers of hip-hop music in the world:
Based on data from January to July this year, the Brazil It is the third-most consuming country for hip-hop music, behind only India United States and Mexico.
Currently, the genre has 23% of Spotify’s total plays in the country, with a 140% increase in streams since 2020.
Spotify’s Brazilian playlists “Trapperz Brasil” and “Creme” are among the top 10 most-listened hip-hop/rap playlists in the world on the platform.
“RapCaviar”, the most listened playlist of this genre and the second with the most followers in the world, Brazil ranked fifth in terms of consumption of its tracks.
Countries that consumed the most hip-hop/rap music on Spotify in the world in 2023:
- we
- Mexico
- Brazil
- Germany
- France
- United kingdom
- Spain
- India
- Canada
- Italy
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