SBT achieved audience leadership between 11:09pm and 11:28pm yesterday in the São Paulo metropolitan area, according to data from Kantar Ibope Media obtained by the column. The Abravanel Family Network broadcast exclusively on Open TV the semi-final match of Corinthians in the Copa Sudamericana, the first match which ended in a 2-2 draw. In this round, SBT beat TV Globo with a score of 12.7 to 11. The record came in third place With a score of 5.5.
In the entire rolling period, between 9:33pm and 11:29pm, which includes the live showdown with TV series Mania de Você, SBT came in second place. Globo advanced with 16.4 points, compared to 11.3 for the channel founded by Silvio Santos, and 6.2 for Record. SBT tuned in on average in 20% of the TVs playing at the time, as well as reaching a peak audience score of 13.1.
The match between Corinthians and Racing, whose departure has already been announced by SBT, was narrated by Cléber Machado. The broadcaster will go to Record to broadcast Paulistão and Brasileirão matches in the new sports project of Radio Eder Macedo in 2025, but has agreed to stay in his current home until the end of the year, playing the final matches of the Copa Sudamericana, and leading the program. “Arena SBT” and Champions League matches.
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