FIFA signs the first partner for the Super World Cup and sends a message to the rebels

Entities, teams and players expressed their opposition to holding the competition, which will bring together 32 participants from all over the world, due to the poor calendar. The organization is betting that the amount paid to each person is the winning card to convince and calm the rebels, as is the case with Real Madrid.

Therefore, the idea was to raise R$23 billion for TV rights in a global sale, as confirmed by UOL columnist Rodrigo Matos. The request raised concerns among those interested, who do not understand that the competition already has this value, which is higher than what FIFA raised with hosting the World Cup in Qatar, in 2022.

Without the ability to sell TV rights, and even then, without any partner, it was hard to believe that competition would take off. The expectation now is that the entity will be able to attract other interested parties to finally be able to include in the regulations the amount that each team will receive. The strategy of confirming Lionel Messi’s Inter Miami among the participants is also part of the plan to get more advertisers, especially with the competition being held in the United States.

Of the 32 participants, 31 have already been confirmed. South American stars include Palmeiras, Flamengo, Fluminense, Boca Juniors and River Plate. The final will be decided by whoever wins the Libertadores final, which will include Atletico MG and possibly Botafogo.