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Bahia was one of the states spending the most on rock music in Rio. paying off

Posted on 6/10/2022 at 5:37 pm Play/Multi Display BNews newsroom

Rock in Rio 2022 collected thousands of travelers during September in Rio de Janeiro, especially tourists from Bahia with Visa cards who went to enjoy the festival and spent a lot.

Bahia was one of the states that carried out the most financial transactions during the event. In addition, consumption in various sectors associated with the party has seen a significant increase. Spending on restaurants, for example, grew 90% compared to the same period in August. This is what Visa Consulting & Analytics (VCA), which analyzed transactions conducted in Rio de Janeiro with Visa credentials during the period of the rock in Rio.

According to Visa Consulting, hotel transactions have also shown an upward curve, and on festival days, recorded a 65% increase in volume compared to the previous month. The entertainment sector, such as cinema and theater, was also marked by a growth of 74% in the value of transactions during Rio’s rock era.

Also according to the VCA, there was a 60% increase in the number of transactions using Visa credentials from several Brazilian states in Rio de Janeiro during the festival compared to the same period in August. The survey shows that the states with the most Visa credentials used in Rio de Janeiro during Rio’s Rock Period were in the following order: São Paulo, Minas Gerais, Espírito Santo, Paraná, Distrito Federal, Bahia, Ceará, Alagoas, Rio Grande do Sul and Santa Catarina .

In addition, the event was attended by a number of international tourists. The consulting firm reports that the United States, Argentina, Chile, France, Portugal, the United Kingdom, Germany, Peru, Paraguay and Spain were the most countries that carried out transactions in the city of Phi Roc in Rio days. Of the total visa credentials from other countries, 28% were from the United States, 17% from Argentina and 8% from Chile.