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How Marcus Mion became a national success

How Marcus Mion became a national success

One of the main names in Brazilian television today is Marcus Munj. The Caldeirão presenter has rejuvenated the open TV audience with rethought scenes from his time on MTV Brasil and “jeitão” – featuring shorts and flip-flops during prime times on Globo Saturdays – as well as quietly surfing the wave of social networks and in a polite but funny way In telling big-name jokes in national entertainment.

Marcos Millon celebrated seven months in the showroom in April, after a turbulent period of changes at Globo and doubts about his fixed contract at Marinhos Station, made his name on Saturday afternoon. Often, news from specialized television portals mention records in the audience of attractiveness and point to the attractiveness of Susanna Jolo’s husband as the main reason.

“TV is a reality show scene and eventually we are waiting for a reality show and we are going to watch a TV series. Mion has the potential to attract a younger audience, she has a strong and meticulous presence on the social network [ só no Instagram são 17,1 milhões de seguidores], not only because of the number of followers, but it performs very well on various social networks. This audience of open television, on Saturday afternoons, can renew the format of the hall program, which is not related to the youth audience”, notes Chris Lobo, Professor of the Film and Audiovisual Course at Escola Superior de Propaganda e Marketing (ESPM).).

Remember 6 great moments of Marcus Millon at Globo:

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But, even with the phenomenal success, the presenter continues to renew: saving his years at MTV, Piores Clipes do Mundo, the highest-rated program in the channel’s history, launched Mion Caldeirola, an entertainment table where participants present their theater with diverse artistic abilities.

But what causes public acceptance of Myon, considering the move away from open TV to broadcast platforms, including actors, and a lack of interest in programs with the same script?

“Although only a billboard like Caldeirola has now been broadcast, the truth is that Marcos Mion has imprinted his style since his debut on Globo. O Caldeirão com Mion has established itself as a tattered entertainment programme, replacing the luxury and melancholy stories that set the tone for the Luciano era. Hack.With Marcos Millon, Calderao saved the expected joy on Saturday afternoon, one of the toughest paths for open television to attract any type of audience, including younger ones, says Fernando Morgado, TV teacher and author of Comunicadores SA and Silvio Santos – The Legend’s Path .

How did Marcus Mjon become the main star of Globo?

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Noting that Mion “built a very diverse career” through his time at MTV, Band, and Record TV, where he presented the reality show A Fazenda, Morgado also noted the presenter’s diversity, a feat he achieved leading the most diverse genre of attractions:

“In fact, many people miss the old MTV Brasil, which left deep imprints in the history of Brazilian television. However, there is one factor that I consider most important: Marcos Millon’s diversity. From his primitive comedy shows on MTV to the success with A Fazenda, Mion developed many technical skills and was in contact with new audiences, including adults who had not seen, for example, the classic Piores Clipes do Mundo.This combination of technology and audience conquest is now enhanced by the structure of TV Globo, prompting the presenter to achieve unprecedented results in his career.

Marcos Myon introduced Caldeirão in shorts and flip-flops
success on MTV

Professor Chris Lobo was even responsible for hiring Mion for MTV. At that time, she was 19 years old, she says that the presenter was “fond of” television and intended not only to read a full-length script, but to form the program and participate in its production.

“He was a boy, I think Myeon was 19. Very young, her face is more boyish. He auditioned there, he was excited. He went to the US and watched MTV there, was very fond of music, went to audition. The only thing that What’s still in Mion is that he really likes to be communicative, he loves TV,” he says.

“I collected everything I needed: he knew how to speak English, he had a very charismatic personality, he loved music and really wanted to be a presenter. It was very easy for me to pick him up. He gave one of the highest performances in MTV history, Piores Clipes, and it is this framework that He follows him to this day, as he plays with videos, detailing. It’s an observation of what’s simple, mixed with humour, mocking without being respectful,” continues Chris.

The TV educator also stated that she is grateful for Marcus Millon’s contribution to TV: “Seeing something that was an experiment with language 20 years ago now, on open TV, consumed by a large audience, proves that we are back there on the right track. I think we need inspirational characters in All areas, I think Miyun could be a character like that.”

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Next Steps for Mion at Globo

Specialists also commented on the future of the announcer at Globo, and they both agree: Marcus Mion still has a long way to go at the station. Fernando Morgado thinks Globo will unite boiler Before taking Romeo’s father to another show, while Chris points out that the station should work on a Saturday revamp with Marcus variety.

“For now, I think the focus should be on strengthening the Calderao, as this transitional phase is just over. The existing frameworks must continue to evolve and others must be created in order to maintain a good reception to the public. But nothing prevents Mion from participating in the One-off projects at the same time as Caldeirão, like the Lollapalooza cover, for example. I think the reality show, which requires a lot of energy to be presented, shouldn’t be considered until later,” claims Morgado.

“I think he has a long career at Globo. He has proven himself there, in a very short time and in a state of pressure. It matches so much the trend of reality, it can be a reality show. He exposes himself a lot, more than average. This presenter profile is very rich, They give it space. It’s a traditional format, but one that some directors and presenters can modernize. I think in this case, Mion is collaborating for this,” concludes Lobo.

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